For Meta advertisers
Meta is turning product browsing ON for existing ad accounts by default — sending your clicks to Meta-hosted pages where your pixel and GA4 never fire. AI landing pages are already in testing. Winning creative has been swapped for AI versions without approval. Most advertisers find out from their numbers, weeks later.
PointerAlert’s Advantage+ Risk Check is a 12-point inspection that finds every one of these changes in your account — before your reports do.
A step-by-step checklist you can run on your own account in about 20 minutes. PDF, no fluff.
Free. No card, no sales call. Unsubscribe anytime.
Three changes rolled out this month. None of them required your approval, and none of them send you a notification that matters.
For existing ad accounts, product browsing switches on automatically. Clicks route to Meta-hosted product pages instead of your site — and your pixel and GA4 tracking go dark on every one of those visits.
Meta is generating landing pages for ads on its own properties. The shopper never reaches your website, so your analytics, your consent tools, and your conversion tracking never see the visit.
AI-generated creative and text variations are being swapped into live ads without an approval step. Your change history is the only witness — and almost nobody reads it.
Six of the twelve checkpoints. Each one tells you where the setting lives, what it should say, and what it costs you if it's wrong.
Prefer not to dig through Ads Manager yourself? The first five businesses spending $3K+/mo get the full check done by hand, free.
No account access, no login, no permissions. We work from what you export — and we never change anything in your account.
Every checkpoint from the Risk Check, run against your actual settings and your last 30 days of change history.
What Meta changed, what it's likely costing you, and how to fix each item — in order of impact, not buried in jargon.
The short answers.
No. PointerAlert is an independent tool for advertisers. It is not affiliated with, endorsed by, or connected to Meta Platforms, Inc. in any way.
The Risk Check checklist is free. The first 5 audits are also free while we validate the service. After that, audits will be paid — if you claim one of the five, yours stays free.
No. A read-only export or screenshots are enough to run every checkpoint. You never hand over a login or grant account permissions.
It's used to send the checklist and occasional updates when Meta changes something that affects advertisers. We don't sell data, ever. Unsubscribe anytime with one click.
Run the check before the October 28 default reaches your account.
Use the signup form at the top of this page to get the free 12-point Risk Check — sent immediately, and the audit offer for $3K+/mo advertisers is inside. Free. No card, no sales call. Unsubscribe anytime.